13 Jan 2015


London, 13th January 2015 – Content Television, a division of Content Media Corporation, has today announced two significant promotions as it continues to expand its presence in the US and internationally, with Saralo MacGregor widening her role to include US acquisitions and development, alongside Jonathan Ford taking the lead on the distributor’s worldwide sales.

In her new role as Executive Vice President, Acquisitions, Development & Sales, Saralo, who is based in LA, is charged with acquiring and developing content in the US and Canada. In addition, Saralo will continue to lead the company’s sales to Australia, New Zealand and Japan.

The move is in line with the group’s overall strategy of expanding its activity in the US by working with leading producers in the territory to source and distribute high profile fiction and non-fiction properties to the international market. Saralo’s remit will include building on the company’s recent activity in the US, which includes first look deals with transatlantic drama and comedy specialist, Caryn Mandabach Productions and Edyson Entertainment in Los Angeles and Toronto.

Formerly Executive Vice President, Worldwide Distribution, Saralo joined Content Television (formerly Fireworks International) in 2001 from NBC International where she held the role of VP International Sales. Prior to this Saralo held roles at Warner Bros., Turner International and the Samuel Goldwyn Company.

Jonathan Ford, who previously managed the company’s EMEA television sales and oversaw worldwide digital and on-demand sales, is also upped to the position of Executive Vice President, Sales & Distribution. Based in London, Jonathan now oversees worldwide sales across the Content Television and Content Digital divisions. Prior to joining Content in 2006, Jonathan worked for Sony Pictures Television International as Director Digital Initiatives.

Both positions report to Greg Phillips, President at Content Television & Digital.

Greg Phillips commented, “We are delighted to see Jonathan expand his role by taking the reins on our worldwide sales – his knowledge, experience and energy in the international market will be vital as we build on our success in 2015. Saralo’s new role is pivotal to the growth of our television and digital library. Her deep understanding of what programming resonates worldwide, as well as her strong relationships in the US and beyond are invaluable as we expand and develop our partnerships with leading independent producers across the US and Canada.”  

For further information contact:
Debbie Lawrence
The Lippin Company
Tel: +44 (0) 20 3008 5406

About Content Media Corporation
Content Media Corporation Limited (“Content”, “the Company”), is a global entertainment media company based in London with offices in Los Angeles, New York and Toronto, which owns and distributes a significant library of film, television and digital assets. Content Film, the film sales division, holds the rights to over 240 feature film titles and helps producers secure financing, marketing and distribution. The division also acquires top-tier documentaries. Content Television is the television sales division, which holds the library rights to 4,200 hours of TV programming incorporating major drama series, non-fiction entertainment, special event programming, kids’ series, TV movies and mini-series. Content Digital licenses over 300 hours of bespoke digital properties, in addition to the existing library, to digital media platforms worldwide, including on-demand, broadband and mobile. The Company also includes the Alive Group, a wholly owned subsidiary based in Beijing, and owns significant stakes in Collins Avenue, a LA based entertainment TV production company; Spirit digital media, a digital production company; leading factual entertainment production house Aito Media and film and television production companies Jigsaw Productions and Preferred Film & TV. Additionally, Content has an ongoing strategic deal with formats distribution and production outfit Small World IFT plus first look deals with transatlantic drama and comedy specialist, Caryn Mandabach Productions, and UK based independent producer, Keo Films.